profile

BarronTech: AI, Microsoft, Solopreneurship

Join me as I lead revenue growth at Echelix (AI Services firm) and share insights to enable your organization co-sell with Microsoft. I also want to inspire you to build your own highly profitable solo business that gives you Time Freedom.

Your MSFT pipeline problem isn't a tech problem.

Co-Sell Field Notes: Notes from a $70M Microsoft Services Seller P.S. read an web version of this email here: barrontech.kit.com/posts/ I was looking at AI tooling demos this week. One post showed Claude building a mobile app from a website URL. Type a sentence, get a working product. I haven't tested it yet, but even at half the promised capability, it changes the shape of the work. I bring this up because I see MSFT consulting firms making the wrong move right now. They're chasing more...

you are the bottleneck

The Solopreneur Copilot P.S. read an web version of this email here: barrontech.kit.com/posts/ I was going through my bookmarks last week and saw a post about Claude. Give it a URL and it'll build you a mobile app from the website. Not a native app, a mobile-optimized experience, but still. Type a sentence, get a product. I haven't tested it yet. I will. But even if it's 60% of what it promises, the point stands. Five years ago, if a consulting client said "we need a mobile version of our...

The wake-up call always shows up uninvited

The Solopreneur Copilot P.S. read an web version of this email here: barrontech.kit.com/posts/ This past week I got a text from an old college buddy. He told me about a mutual friend of ours who lives in Houston. Reminded me that I randomly bumped into him a couple years ago. He looked older than he should. Hair thin. Stressed in a way you feel before you see it. Two young kids will do that to you. Anyway - the text read that our mutual friend’s wife passed away in her sleep right after their...

The best apps come from problems you actually have

The Solopreneur Copilot P.S. read an web version of this email here: barrontech.kit.com/posts/ I've got a 14-year-old who cannot self-regulate his screen time. I know this because I've watched it for years. He'll play for 6 hours if nobody stops him. I tried rules. I tried conversations. I tried timers. All of them require me to be the enforcer, every single time, which is exhausting and adds friction to both of our days. So I'm building something. It's called Earned Screen Time. The idea is...

I closed a big deal Friday. Then I gave myself a B+ as a dad.

The Solopreneur Copilot P.S. read an web version of this email here: barrontech.kit.com/posts/ Closed a really big deal on Friday. Had a great weekend with the kids. Stayed off the phone most of it. I gave myself a B+ as a dad this week. The standard I want to operate at is higher than what I delivered. And I’m honest enough with myself to say it out loud. The myth The myth solo founders sell themselves is that the business and the family are on the same team. Win at the business and the...

Your product is your funnel (if you let it be)

Co-Sell Field Notes: Notes from a $70M Microsoft Services Seller P.S. read an web version of this email here: barrontech.kit.com/posts/ Your product is your funnel (if you let it be) I've been curating my LinkedIn outreach list this week. Adding names on Sales Navigator, engaging with content where it makes sense, building the lead list slowly and on purpose. And I caught myself almost making a mistake. I was about to discard accounts that didn't fit my services ICP. Smaller teams. No...

The only thing AI can’t shortcut

The Solopreneur Copilot P.S. read an web version of this email here: barrontech.kit.com/posts/ I was walking the neighborhood yesterday at noon. Empty street. One mom with a dog. That was it. Where is everybody? Sitting in offices with people who don’t really care about them, then driving home to the same house they could’ve been working from the whole time. The whole arrangement is one of the great unforced errors of modern work, and most people are still doing it because nobody told them...