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BarronTech: AI, Microsoft, Solopreneurship

Join me as I lead revenue growth at Echelix (AI Services firm) and share insights to enable your organization co-sell with Microsoft. I also want to inspire you to build your own highly profitable solo business that gives you Time Freedom.

What type of Sundays do you want to have going forward?

The Solopreneur Copilot Sunday. The day that used to make me cringe. Thinking about the commute. My crappy boss who talked too much. Or my other boss who was a backstabber. Now, the only thing that gives me anxiety is thinking about making 1000 sandwiches for my kids' school lunches for the week. (if you are new here, I have 4 kids aged 14 and younger, all boys...they eat a TON) I'm 40 (turning 41 in Jan) and I followed the script for the first 12-13 years of my work "career": Show up, do...

You're one skill away from changing your life

The Solopreneur Copilot Happy Thanksgiving to my US friends...and if you don't celebrate Thanksgiving where you are, then Happy Thursday?? Wherever you are and whatever you are doing, I hope you're having a great day. Luckily my family is still sleeping (highly unusual that a house with 4 kids is still asleep at 8:45am as I am writing this). Here's me, lookin' kinda tired with some fooked up hair: Here's what I want to write about today: You can do it. Yeah, the thing that you know you should...

Miss me with that consultant speak

Co-Sell Field Notes: Notes from a $68M Microsoft Services Seller You've all experienced it (from someone else)...or maybe you've been this person: Sahil Bloom @SahilBloom I think the single biggest red flag is a fast talker who relies on fancy words and jargon. I’ve never had a good experience with someone like that. 5:42 PM • Nov 19, 2025 84 Retweets 1457 Likes Read 190 replies This is your reminder that when you speak consultant speak and start using buzzwords, it immediately signals to...

The non-obvious obvious way to make money as a solopreneur

The Solopreneur Copilot Hi there, Idea for you today: People will pay you money to help them make more money. Seems obvious, but it gets missed in marketing messaging (and maybe in your sales calls, social media content etc.) For example, my personal business helps $5-$50M annual revenue IT consulting firms create consistent, high-quality sales pipeline with Microsoft. I have 3 clients totaling $7,500 MRR and 3 prospects in my sales process currently (I expect to close at least 1 of them in a...

yeah, the job market sucks, what are you going to do about it though?

Hey there, I know the job market is horrible right now. Many job postings are fake to show "company growth". The real jobs: AI is screening out candidates and not giving them a fare shake in the process. For people who have jobs, most are being underpaid for the value they bring to the organization. ....then add that things are stupid expensive right now It's the recipe for a complete disaster.......or is it? Maybe this is the pivotal time in history and in your life, where you take complete...

How I'm getting prospect meetings recently.

GM! A tactic I'm using right now that's working to get client intros from MSFT and also organically for myself: Find a MSFT rep that you're interest in working with. Get their account list. Review that account list and do some prioritization to make an educated guess on which accounts have a propensity to spend on IT consulting and Microsoft licenses & cloud spend. Present that prioritization to the MSFT rep and get their feedback (they will give you the scoop on your prioritization and give...

Help getting meetings with decision makers?

Hi- I regularly get meetings with CIOs, Chief AI Officers and VPs of App Dev for my 9-5 (AI Professional Services) CIO of a major edtech organization in the US I also get meetings with CROs for my solo business (Microsoft GTM services) CRO of a $20M revenue IT consulting org Would you like assistance getting meetings with decision makers for your offer/product/services? If so, reply back and let me know. To your solopreneur success, Matt Barron